{"id":1104,"date":"2025-12-10T09:28:00","date_gmt":"2025-12-10T08:28:00","guid":{"rendered":"https:\/\/wpml.transparencyandtruth.ch\/?post_type=ressource&#038;p=1104"},"modified":"2025-12-17T10:22:31","modified_gmt":"2025-12-17T09:22:31","slug":"webinar-10-12-2025-tobacco-marketing-targeting-young-people","status":"publish","type":"ressource","link":"https:\/\/transparencyandtruth.ch\/en\/ressource\/webinar-10-12-2025-tobacco-marketing-targeting-young-people\/","title":{"rendered":"Webinar 10.12.2025 : Tobacco marketing targeting young people"},"content":{"rendered":"\n<p>This webinar was organised by Transparency and Truth and focused on one of the most pressing challenges in tobacco prevention: the tobacco industry&#8217;s specific targeting of young people. Through subtle and often difficult-to-detect marketing strategies \u2013 particularly via social media, collaborations with influencers and lifestyle-focused content \u2013 the industry continues to influence young people&#8217;s consumption behaviours. The webinar highlighted how the tobacco industry views young people as a key target audience, the tactics used to achieve this and the role that prevention can play.<\/p>\n\n\n\n<p>Speakers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Stephan Brun, <a href=\"https:\/\/www.tpf.admin.ch\/fr\/le-fonds\">Tobacco Prevention Fund<\/a><\/li>\n\n\n\n<li>Sophie Lonchampt, <a href=\"https:\/\/oxysuisse.ch\/en\/\">OxySuisse<\/a><\/li>\n\n\n\n<li>Hussein Faeq, <a href=\"https:\/\/www.bath.ac.uk\/research-groups\/tobacco-control-research-group\/\">Tobacco Control Research Group, University of Bath<\/a><\/li>\n\n\n\n<li>Frank Wieber, <a href=\"https:\/\/www.zhaw.ch\/de\/gesundheit\/institute-zentren\/iph\">ZHAW Gesundheit Institut f\u00fcr Public Health<\/a><\/li>\n\n\n\n<li>Jocelyne Gianini Mornata, <a href=\"https:\/\/www.legapolmonare.ch\/lega-polmonare-ticinese\">Lega polmonare ticinese<\/a><\/li>\n\n\n\n<li>Martina Romeo, <a href=\"https:\/\/www.radixsvizzeraitaliana.ch\/\">Radix Svizzera itliana<\/a><\/li>\n\n\n\n<li>Michela Canevascini, <a href=\"https:\/\/oxysuisse.ch\/en\/\">OxySuisse<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>This webinar was organised by Transparency and Truth and focused on one of the most pressing challenges in tobacco prevention: the tobacco industry&#8217;s specific targeting of young people. Through subtle and often difficult-to-detect marketing strategies \u2013 particularly via social media, collaborations with influencers and lifestyle-focused content \u2013 the industry continues to influence young people&#8217;s consumption [&hellip;]<\/p>\n","protected":false},"featured_media":1105,"template":"","ressource_category":[49],"ressource_type_category":[63],"class_list":["post-1104","ressource","type-ressource","status-publish","has-post-thumbnail","hentry","ressource_category-marketing","ressource_type_category-event"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Webinar 10.12.2025 : Tobacco marketing targeting young people - Transparency and Truth<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transparencyandtruth.ch\/en\/ressource\/webinar-10-12-2025-tobacco-marketing-targeting-young-people\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Webinar 10.12.2025 : Tobacco marketing targeting young people - Transparency and Truth\" \/>\n<meta property=\"og:description\" content=\"This webinar was organised by Transparency and Truth and focused on one of the most pressing challenges in tobacco prevention: the tobacco industry&#8217;s specific targeting of young people. 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