Harm reduction and ‘new’ tobacco and nicotine products – The industry’s misleading narrative
About
The Transparency and Truth initiative exposes the strategies of the tobacco and nicotine industry, responsible for 9,200 deaths each year in Switzerland.
Our themes
Discover the manipulation strategies of the tobacco industry!
Harm reduction: the vast gap between the tobacco industry’s rhetoric and practices
- Génération sans tabac
Webinar on the dossier ‘Harm Reduction in the Service of Increased Profits’ (published on 23 June 2026)
The tobacco industry targets young people – New episode !
Philip Morris is reported to have funded research at the University of Geneva into child psychology
- RTS
When the University of Geneva conducted research on children for Philip Morris
“What could be sexier than something forbidden?” – Le Temps
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