Press release Public opinion

Switzerland: Tobacco industry uses philanthropy to expand its influence

Resources

The Swiss public views the tobacco industry critically, yet consumption persists

A report deciphers and provides tools to counter the rhetoric of the tobacco industry

16.04.2026 - Génération sans tabac

When Economiesuisse defends the interests of the tobacco industry at the expense of public health

17.03.2026 - Le Temps

The dossiers

Tobacco industry rhetoric: how to recognize it and respond

Rainbow smoke screen: How the tobacco industry exploits the LGBTIQ+ cause for its marketing and public relations strategies

comment l'industrie du tabac exploite la cause LGBTIQ+ pour ses stratégies marketing et de relations publiques.